This article appeared on HubSpot and is reprinted on Savvy-Writer with permission. It’s hard to under emphasize the power of referrals in business today. According to a PeopleMetrics study, 78% of B2B prospects kick off their buying processes by asking for network referrals. With this in mind, businesses should strive […]
Do you need a bio for your company website, book, portfolio, LinkedIn page, or resume? If so, it should include your most important accomplishments, traits, and qualifications. Keep in mind that you want a memorable bio for any situation. Check out the helpful hints below. And later in the post, […]
When you think of an eCommerce marketing strategy, you probably think of online ads. Banner ads, one line text links and large graphic ads on websites and in emails and newsletters are one way to advertise. However, they can be expensive. If you use ads, keep in mind that graphics should […]
The following is a guest post from Nick Dimitriou, Growth Marketer at Moosend, an email marketing software automation company. Not too long ago, the only thing a business needed, to promote a product or a service was happy customers, word-of-mouth advertisement and perhaps some flyers informing consumers of a fantastic opportunity […]
Email marketing is both an art and a science. After all, most subscribers open emails based on the subject line. If yours doesn’t hook your customers, you can say goodbye to a high click-through rate, and you can kiss sales goodbye. Of course, if you have a product or service or […]