Geofencing is a buzzy mobile app capability that’s been around for at least a decade; however, developers are only now seeing the full potential of geofencing for building a great user-first experience. While geofencing received some attention in relation to user privacy, new tools are considering how geofencing can better […]
What is the Biggest Challenge a Social Media Manager Faces?
Someone contacted me about sharing what I thought was the biggest challenge a social media manager faces. The answers would be posted in a roundup post. However, the person never answered my email inquiry about the deadline, so I decided to answer the question on Savvy-Writer. A social media manager […]
4 Secrets to Contact Forms that Convert
This article about contact forms that convert appeared on HubSpot and is reprinted on Savvy-Writer with permission. Who doesn’t hate filling out forms? Hate is a strong word, but sometimes it’s not strong enough. When requiring a contact form to download the goodies you’re offering, you have to think first […]
The Email Strategy That Turns Browsers Into Active Online Shoppers
This article about email strategy appeared on HubSpot and is reprinted on Savvy-Writer with permission. If you’re in an e-commerce business, you’re probably very familiar with the challenge of “abandoned carts”. Every day, ecommerce businesses lose out on sales when potential customers abandon their online shopping carts. Many of these people will return, […]
Why Employers Should Cover Continuing Education for Employees
This guest post about continuing education is from Andrew, a Content Associate for Lendedu – a website that helps consumers, graduates, small business owners, and more with their finances. When he’s not working, you can find Andrew hiking or hanging with his cat Colby. The idea of employer-sponsored education isn’t […]