phone screen with social media icons showing on it including LinkedIn, Twitter, Facebook, Instagram, etc.

Running Social Media Campaigns for Franchises

This blog post about running social media campaigns for franchises on featured on is from Joarra Solis, Vice President of Social Media Marketing at Cyberbacker. Franchisors can support franchises with social media in many ways, from supplying content, branding, scheduling, and formatting, to providing cybersecurity and tracking metrics. But the rewards go both ways. […]

doctor looking at their iPhone

Social Media and Reputation Management for Doctors

This guest post about social media and reputation management for doctors on is from Alaina Chiappone, Publicist — Otter PR. According to a recent National Institutes of Health (NIH) survey of 366 healthcare workers, 85% indicated that they currently use social media. On average, they reported spending one hour a day posting, scrolling, and […]

web developer freelancers

7 Small Business Benefits of Working with Web Development Freelancers in 2022

This guest post on about working with web development freelancers is from Marek Tyniec, Marketing Coordinator, at Goodiewebsite. If you’re in the process of establishing a business, you likely know by now that having a clear, user-friendly website is a must. And today, there are many options with open-source platforms where you can create […]

Pet Nation by Mark L. Cushing-book cover

Book Review: Pet Nation – The Inside Story of How Companion Animals Are Transforming Our HOMES, CULTURES, and ECONOMY

This book review on Savvy-Writer about Pet Nation: The Inside Story of How Companion Animals Are Transforming Our HOMES, CULTURE, and ECONOMY by Mark L. Cushing was made possible by Avery Books and Barbara Teszler of Let’s take a closer look at Pet Nation, specifically how pets in the workplace may boost morale and productivity and help […]