Does your company have a blog? Do headlines get clicked and shared? If you answered “No,” then you may not be writing emotional headlines. Emotions can either be positive or negative. In the post Are Negative Emotions More Important than Positive Emotions? by Aaron Ben-Zeév Ph.D., he states that “negative emotions are more noticeable and because people typically consider […]
Category Archives: Social Media
Small Businesses: 10 Things You Need to Know about Social Media Today
Are you sick and tired of using social media without seeing results? Millions of small business owners like you flock to Twitter, Facebook, Instagram, Pinterest, Tumblr, etc. and wonder if they should spend thousands of dollars on social media campaigns. But unless you understand social media today, you’re never going to reach your target market. […]
How to Influence People Through Social Media Updates and Other Content
Updated on July 2, 2020. Do you struggle with writing social media updates because you’re unsure how long they should be? Does writing a blog post send chills up and down your spine because you don’t know if you should write 500 or 1,600 words? Do you want to faint at the thought of writing […]
What Do Images Have in Common with Wedding Dresses?
Updated on October 31, 2020. Click here to listen to the audio version of this post, Savvy-Writer Monthly Snippet-September. For the past few weeks, I’ve been having many conversations with people about images. From choosing the right images for their blog, website or social media networks to high resolution images, I’ve been involved in a series of […]
How to Choose the Right Social Media Network without Pulling Your Hair Out
Facebook, Twitter, Pinterest, YouTube, Google Plus, LinkedIn… The list goes on and on. If you’re a small business owner, social media can overwhelm you. Why? Because you have many choices available to you, but you may not know which networks are best for you and your business. The good news is that you don’t have […]