Has this happened to you? You signed up with an email marketing provider thinking you’d be with them forever. You envision publishing your newsletter, eBlasts, and autoresponders each month and feeling good about it. But then you start working with templates and it’s not as user friendly as you thought. Oh well. You close your […]
Category Archives: Social Media
These are the Ways to Survive without Social Media Over the Weekend
It’s important for people to talk and get beyond the wall of Facebook and social media. -Billy Corgan Admit it. You’re a social media junkie. Instead of having a bottle of whisky or bag of chocolate chip cookies in your hands, yours are glued to your mouse and keyboard. You have to be tuned in and tapped […]
Utilizing Current Social Media to Recruit Good Employees
If you’ve been struggling to recruit good employees, you may want to use social media. Why? Because millions of people are on social networks, e.g., Facebook and LinkedIn, and the employees you want to hire may be looking to work for your company. In this Guest Post from Amy Klimek, an experienced HR recruiter and VP of […]
Ignoring Content Rules to Create Great Content
I let you in on a little secret. Rules and I sometimes don’t get along, especially when it comes to writing great content. As a kid, and even to this day, I was considered a rebel. I always asked and still do ask, “Why?” This, by the way, drove my teachers (I spent 9 years in […]
5 Ways to be Your Authentic Self on Social Media
“Be your authentic self on social media.” What exactly does this mean? From a psychology viewpoint, it means you remove your mask and show your audience who you are, no matter what. It also describes impression management where you determine how you’ll present yourself publicly. This above all: To thine own self be true, And […]