The following is a guest post from Nick Dimitriou, Growth Marketer at Moosend, an email marketing software automation company. Not too long ago, the only thing a business needed, to promote a product or a service was happy customers, word-of-mouth advertisement and perhaps some flyers informing consumers of a fantastic opportunity […]
Category Archives: Search Engine Optimization
Marketing Nonprofit Organizations: Get Professional Help
Marketing nonprofit organizations is a dream come true for some professionals. Whether they’re paid or volunteer their services, helping to raise the awareness of a nonprofit is rewarding on many levels. Not only do you get to promote an organization that is helping (fill in the blank), but you get […]
Why SEO is Really Marketing [And Why Content and Copy Matter]
QUOTE OF THE DAY “Gratitude can transform common days into thanksgivings, turn routine jobs into joy, and change ordinary opportunities into blessings.” -William Arthur Ward Imagine that SEO for your business is really marketing. I’m guessing that you (or the SEO company you’ve hired) use white-hat SEO (good) instead of black-hat […]
New Look and Feel of the Savvy-Writer Newsletter
Has this happened to you? You signed up with an email marketing provider thinking you’d be with them forever. You envision publishing your newsletter, eBlasts, and autoresponders each month and feeling good about it. But then you start working with templates and it’s not as user friendly as you thought. […]
Ignoring Content Rules to Create Great Content
I let you in on a little secret. Rules and I sometimes don’t get along, especially when it comes to writing great content. As a kid, and even to this day, I was considered a rebel. I always asked and still do ask, “Why?” This, by the way, drove my teachers […]





