Question: Is article marketing dead? Answer: According to Jeff Herring, “No, it’s not.” However, the way you approach article marketing needs to shift if you want to attract the ‘right’ people to your website. These people will purchase your products and services. Article marketing includes the following: • Content creation includes audio, text and video. Content […]
Category Archives: Search Engine Optimization
Don’t Allow Hackers to Attack and Destroy Your Website
Many small business owners and solo professionals are D.I.Y enthusiasts or do it themselves because they haven’t found a business with the products and services (customer) they’re looking for or expect. I tend to fall into the latter. When it comes to web design, I cringe and run screaming from the room when I view […]
Cool and Useful WordPress Plugins
If you use WordPress.org, you’re probably familiar with plugins. Make sure you don’t go overboard with plugins because your hosting company may not have the ‘space’ for your website if it contains a lot of plugins. Of course, you could purchase a ‘higher’ hosting package that gives you more space on a server. It’s something […]
Meet Black Hat SEO, White Hat SEO’s Evil Twin
You may or may not be aware of Black Hat SEO. And, yes. There is something called White Hat SEO. Who knew SEO was colorful? Black Hat SEO is an unethical way to receive higher search engine rankings and has the following characteristics: Ignores and breaks search engine rules and regulations followed by most internet […]
Freelance Writing Clients Build Websites on a Budget
Clients and potential freelance writing clients often ask me, “Are you a web designer?” Some clients have viewed my resume and noticed my graphic design experience. They automatically link this to web design — they do go hand-in-hand. I’m interested in web design; however, I’m waiting for the day when web coding becomes more streamlined. […]