7 Dust-Busting Ways to Clean and Refresh Your Blog

Having a blog on your company’s website or linked to your website is a cost effective online marketing tool. It’s important to provide content that will attract visitors, keep them interested, and convert them into customers. Place social media icons on your blog to make sharing easier. Have a conversation on Facebook and Twitter to […]

Warning: Twitter Followers Could be Unnatural

You may be shocked to know that some companies and entrepreneurs buy their Twitter followers. Can you believe it? Talk about being fake and unnatural! Why would anyone by followers? Well, it gives the ‘illusion’ of having a strong Twitter following. Did you know that followers could be spam accounts? What happens when clients or […]

Why is Social Media an Important Marketing Tool?

If your company hasn’t taken advantage of social media, you could be missing out on the opportunity to increase business results and profitability. Social networking sites such as Twitter, LinkedIn, Facebook, Google+, and others are free to use. When they’re used properly, they can drive traffic to your website, convert visitors to customers, and increase […]

A Freelance Writer Gets Results, Increases Profitability

As a freelance writer, I work with clients in various industries. A month ago, I started working with a client¬†in the travel industry. I’m thrilled because not only do I get to write quality content such as editorial articles and blog posts, I get to teach everyone about SEO and social media. I enjoy teaching […]

Social Media and SEO: Do Your Employees Struggle with Change?

Social media and SEO are strategies to increase business and profitability. What happens if your employees don’t embrace these latest technologies?¬†Employees may believe social media and SEO is a waste of time compared to the ‘old’ ways of increasing business, profits, and customer satisfaction. How do you get them to support social media and SEO […]