Don’t you just love advice? People mean well and want to help, but sometimes they’re a bit overzealous with their small business advice, especially when it comes to blog advice for your small business. I’ve been fortunate enough to meet some smart and successful people throughout my career as a […]
Tag Archives: Writing
Are You Ready to Rock? 10 Blog Content Writing Lessons from Rock Songs
Blog content writing lessons and rock songs go hand-in-hand because both require that you write a story. Listen to any rock song, especially a rock love ballad, and you’ll hear a story of pain and heartbreak, something most people can relate to on a daily basis. So who better to […]
How Blog Content Costs Your Company Money and How to Fix It
You’ve probably been told that your company needs a blog. There’s nothing wrong with this advice if your blog content converts. For example, you write a blog post and at the end you place a newsletter sign up form or a link to a form. If readers click on your […]
7 Lessons a Road Trip Can Teach You about Content Marketing
I took a road trip to Wisconsin on August 22, 2013. My last road trip was three years ago when I drove back from Chandler, Ariz. to Parma, Ohio. Rush hour traffic in Chicago (that’s another blog post) was unbelievable. It was bumper-to-bumper without an end in sight. I couldn’t […]
7 Simple Ways to Get Media Interviews in the Next 5 Minutes
Are you an entrepreneur who wrote a book or had one ghostwritten for you? If you did, you’ll want to get media interviews so you can market and promote your book. Maybe you’re the CEO of a company who is launching a new product that will enhance the lives of […]