Geofencing is a buzzy mobile app capability that’s been around for at least a decade; however, developers are only now seeing the full potential of geofencing for building a great user-first experience. While geofencing received some attention in relation to user privacy, new tools are considering how geofencing can better […]
Someone contacted me about sharing what I thought was the biggest challenge a social media manager faces. The answers would be posted in a roundup post. However, the person never answered my email inquiry about the deadline, so I decided to answer the question on Savvy-Writer. A social media manager […]
This article about contact forms that convert appeared on HubSpot and is reprinted on Savvy-Writer with permission. Who doesn’t hate filling out forms? Hate is a strong word, but sometimes it’s not strong enough. When requiring a contact form to download the goodies you’re offering, you have to think first […]
This article about email strategy appeared on HubSpot and is reprinted on Savvy-Writer with permission. If you’re in an e-commerce business, you’re probably very familiar with the challenge of “abandoned carts”. Every day, ecommerce businesses lose out on sales when potential customers abandon their online shopping carts. Many of these people will return, […]
The following is a guest post from Nick Dimitriou, Growth Marketer at Moosend, an email marketing software automation company. Not too long ago, the only thing a business needed, to promote a product or a service was happy customers, word-of-mouth advertisement and perhaps some flyers informing consumers of a fantastic opportunity […]