This marketing automation guest post on Savvy-Writer is provided by Radhika Mohan Singh Roy, Marketing Manager, at EngageBay. Automation has helped marketing advance in leaps and bounds, optimizing how we strategize and approach our customers. At every point in the process, automation makes its effects distinct.
This article about contact forms that convert appeared on HubSpot and is reprinted on Savvy-Writer with permission. Who doesn’t hate filling out forms? Hate is a strong word, but sometimes it’s not strong enough. When requiring a contact form to download the goodies you’re offering, you have to think first […]
This article about email strategy appeared on HubSpot and is reprinted on Savvy-Writer with permission. If you’re in an e-commerce business, you’re probably very familiar with the challenge of “abandoned carts”. Every day, ecommerce businesses lose out on sales when potential customers abandon their online shopping carts. Many of these people will return, […]
Email marketing is both an art and a science. After all, most subscribers open emails based on the subject line. If yours doesn’t hook your customers, you can say goodbye to a high click-through rate, and you can kiss sales goodbye. Of course, if you have a product or service or […]
Check out what I learned from a webinar about leadership, growth and success. It was targeted toward women, but quite frankly, the information applies to anyone who wants to start their own business or have a side income in addition to their 9 to 5 job. Starting a Business Most people […]