Call-to-action (CTA) buttons play a crucial role in converting visitors into customers on a landing page. They serve as the gateway to the next step, whether it’s making a purchase, subscribing to a service, or learning more about a product. Writing compelling CTA button copy requires a blend of creativity, […]
Category Archives: Email Marketing
Why Headlines and Captions Matter: Unleashing the Power of Surprise and Subversion
In the ever-evolving realm of content creation, crafting catchy headlines and captions is a fundamental skill. The ability to capture attention and spark intrigue in a world inundated with information is no small feat. While the conventional advice of adding value, being clear and concise, and eliciting emotion certainly holds […]
Effective Digital Marketing Ideas for Real Estate Agents: Boost Your Online Presence
This blog post was updated on December 6, 2024. In today’s highly competitive real estate market, establishing a strong online presence is crucial for real estate agents looking to attract clients and generate leads. Digital marketing offers a wide range of opportunities to reach and engage with potential buyers and […]
Book Review—Everyone is an “Influencer”: Building a Brand by Engaging the People Who Matter Most
This book review on Savvy-Writer about Everyone is an “Influencer”: Building a Brand by Engaging the People Who Matter the Most by Kelly Keenan was made possible by IdeaPress Publishing and LaunchTeam and Amplify pr. Let’s take a closer look at what it means to build a brand and influencer marketing […]
What Marketers Need to Know about Data
This guest post is from Ruben Ugarte, founder of Practico Analytics, providing expertise in data analytics. He has worked with companies on five continents and in all company stages, helping them to use data to make higher quality decisions, boost performance, increase profitability, and make their teams world-class. He also […]