As someone who loves to travel and has taken many road trips, I know the importance of having a road map. After all, if you don’t know where you are going, how will you get there? It’s the same with online marketing. If you don’t have a content marketing plan, […]
Someone contacted me about sharing what I thought was the biggest challenge a social media manager faces. The answers would be posted in a roundup post. However, the person never answered my email inquiry about the deadline, so I decided to answer the question on Savvy-Writer. A social media manager […]
This article about contact forms that convert appeared on HubSpot and is reprinted on Savvy-Writer with permission. Who doesn’t hate filling out forms? Hate is a strong word, but sometimes it’s not strong enough. When requiring a contact form to download the goodies you’re offering, you have to think first […]
Do you need a bio for your company website, book, portfolio, LinkedIn page, or resume? If so, it should include your most important accomplishments, traits, and qualifications. Keep in mind that you want a memorable bio for any situation. Check out the helpful hints below. And later in the post, […]
When you think of an eCommerce marketing strategy, you probably think of online ads. Banner ads, one line text links and large graphic ads on websites and in emails and newsletters are one way to advertise. However, they can be expensive. If you use ads, keep in mind that graphics should […]