Social media networks and social media manager challenges

What is the Biggest Challenge a Social Media Manager Faces?

Someone contacted me about sharing what I thought was the biggest challenge a social media manager faces. The answers would be posted in a roundup post. However, the person never answered my email inquiry about the deadline, so I decided to answer the question on Savvy-Writer. A social media manager wears many hats such as […]

Contact Form

4 Secrets to Contact Forms that Convert

This article about contact forms that convert appeared on HubSpot and is reprinted on Savvy-Writer with permission. Who doesn’t hate filling out forms? Hate is a strong word, but sometimes it’s not strong enough. When requiring a contact form to download the goodies you’re offering, you have to think first of the users that will […]

Email Strategy-Customer Buying Online

The Email Strategy That Turns Browsers Into Active Online Shoppers

This article about email strategy appeared on HubSpot and is reprinted on Savvy-Writer with permission. If you’re in an e-commerce business, you’re probably very familiar with the challenge of “abandoned carts”. Every day, ecommerce businesses lose out on sales when potential customers abandon their online shopping carts. Many of these people will return, and some more qualified to […]

Continuing Education

Why Employers Should Cover Continuing Education for Employees

This guest post about continuing education is from Andrew, a Content Associate for Lendedu – a website that helps consumers, graduates, small business owners, and more with their finances. When he’s not working, you can find Andrew hiking or hanging with his cat Colby. The idea of employer-sponsored education isn’t necessarily a new one. For […]

Man on the Phone Making Sales Calls

4 Ways You’re Closing Your Sales Calls Wrong

This article about sales calls appeared on HubSpot and is reprinted on Savvy-Writer with permission. Reps reach out to folks in their pipeline every day as they try to create connections with potentially great fit buyers. And this means salespeople are often hunting for the best way to start a conversation with a potential buyer. […]