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3 Effective Ways to Boost Your Health and Wellness Blog

May 1, 2014 by 4 Comments

How to Get the Most Out of Your Health and Wellness Blog

How to Shape Up Your Health and Wellness Blog from Savvy-Writer

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Many health and wellness professionals may struggle with blogging for their health and wellness blog.

For example, you may not think you have enough time to blog. Perhaps you don’t know who your audience is or what they want.

Do you focus on both mental and physical health, or one or the other?

When you write blog posts, the main factor to keep in mind is your target audience. What do they want and need? You’ll also want to read comments (if comments are activated) because you can find great blog topics within them.

Read on to discover how to improve your health and wellness blog. 

Brainstorm for blog ideas for your health and wellness website

As mentioned above, you can find blog topics within the comments on your health and wellness blog. For example, if you notice that people keep posting information about how they’re unsure how to mediate, you could write a blog post such as, “Meditate 10 Minutes a Day with These Simple Techniques.” Perhaps you’ve taken a class on how to do Bikram Yoga. You could write a blog post such as “How to Do Bikram Yoga from the Comfort of Your Home.” Make sure you include images or even a video (provide a transcript). Ideas are all around. All you have to do is open to the possibility of them and take your content writing to the next level.  [Read more…]

Filed Under: Clients, Content Writing, Overcoming Obstacles, Tips and Tricks Tagged With: , , , , , , ,

How to Choose the Right Social Media Network without Pulling Your Hair Out

March 11, 2014 by 11 Comments

Facebook, Twitter, Pinterest, YouTube, Google Plus, LinkedIn… The list goes on and on.  If you’re a small business owner, social media can overwhelm you. Why? Because you have many choices available to you, but you may not know which networks are best for you and your business.

The good news is that you don’t have to use every social network that’s available to you.

You can choose one or two that fit your business and get to know them, inside and out. For example, if you’re a chef who want’s to open his/her own restaurant, Facebook could work for you. Why? Because it’s media driven and you can upload stunning photos of your delicious creations.

If you’re a CPA, you could use Twitter and tweet tips about taxes, bookkeeping and anything else related to accounting for business. Maybe you specialize in small businesses. You could tweet tips specifically for small business owners. Twitter could be the best social network for your business.

Choosing the right social network for your small business depends on your business and target audience. [Read more…]

Filed Under: Clients, Overcoming Obstacles, Social Media, Tips and Tricks Tagged With: , , , ,

How to Promote Your Book (Even if You Hate Marketing)

February 11, 2014 by Leave a Comment

Marketing Plan, marketing plan for your book, promote your book with marketing“Promote your book.”

You know you have to do it.

But you procrastinate, hoping someone else will do the marketing for you.

Your book, which you spent hours, days, months and years writing requires marketing.

And you can’t use Harry Potter’s magic wand to promote your book, can you?

You know what you must do: roll up your sleeves and get down and dirty with marketing.

The good news is you can market your book even if you hate marketing.

The solution is easy. Stop saying you hate marketing and you won’t attract negative thoughts, feelings, and beliefs around marketing. [Read more…]

Filed Under: Authors, Branding, Clients, Overcoming Obstacles, Public Relations, Publishing, Search Engine Marketing, Social Media, Tips and Tricks Tagged With: , , , , ,

Can You Triple Your Facebook Page Comments by Asking Readers to Post Pictures?

January 30, 2014 by Leave a Comment

I manage a couple of Facebook pages, some of which are nonprofits, and keep a close eye on stats via Facebook Insights.

When I see an increase in reach and total reach, I want to do a Happy Dance!

Why?

Because posts are being seen by more people, which is great for the nonprofits. Raising awareness and donations is a must.

I like to review Posts and pay close attention to the “type” of post. What I’ve noticed, and it’s not surprising, is that posts which include a picture, rank high. But that’s not all…

Status updates such as, “How do you and your furr-kid stay warm? Let us know in the comments below. Share a picture,” increase user engagement and comments.

Asking users to share their photos shows that you’re interested in them and want to know more about them. Remember, social media is not about you and your company. It’s about your audience and how you can help them solve (fill in the blank).

For example, if you became a certified personal trainer because you lost 100 lbs. and want to help others lose large amounts of weight, you can post your before and after picture and ask your audience to do the same. Sharing the pictures encourages others to do the same. [Read more…]

Filed Under: Content Marketing, Search Engine Marketing, Social Media, Tips and Tricks Tagged With: , , ,

10-Minute Social Media Management Tips to Boost Your Engagement

January 2, 2014 by 1 Comment
social media, social media management, social media today, social media marketing

Connect with Social Media

Are you struggling with social media management?

Let’s face it; social media can be a time sucker, if you allow it to be.

If you have a small business, you don’t need to spend hours on social media. You only need 10 minutes per day or every other day. The key is to engage with your fans and followers and post relevant content.

Below are social media management tips that can be done in 10 minutes per day.

10-Minute Social Media Management Tips that Will Boost Your Engagement

Check your social media networks weekly.

You don’t have to spend hours on each of your social networks. Check out who posted on your networks weekly and respond. Just make sure you’re authentic when you respond. And don’t give into trolls (people who like drama) who post on your social media sites just to post. You don’t have time to waste on those who aren’t authentically adding to the conversation. [Read more…]

Filed Under: Clients, Overcoming Obstacles, Social Media, Tips and Tricks Tagged With: ,
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