“Be your authentic self on social media.” What exactly does this mean? From a psychology viewpoint, it means you remove your mask and show your audience who you are, no matter what. It also describes impression management where you determine how you’ll present yourself publicly. This above all: To thine […]
Does your company have a blog? Do headlines get clicked and shared? If you answered “No,” then you may not be writing emotional headlines. Emotions can either be positive or negative. In the post Are Negative Emotions More Important than Positive Emotions? by Aaron Ben-Zeév Ph.D., he states that “negative emotions are more […]
Are you sick and tired of using social media without seeing results? Millions of small business owners like you flock to Twitter, Facebook, Instagram, Pinterest, Tumblr, etc. and wonder if they should spend thousands of dollars on social media campaigns. But unless you understand social media today, you’re never going […]
Do you struggle with writing headlines for your blog or website? Hey! I’m a content writer and copy writer and I sometimes find it a challenge to write headlines that get clicked. Some mad scientists, I mean writers, use headline formulas to create headlines. A popular formula is Numbers + Adjective + Target Keyword + […]
Updated on July 2, 2020. Do you struggle with writing social media updates because you’re unsure how long they should be? Does writing a blog post send chills up and down your spine because you don’t know if you should write 500 or 1,600 words? Do you want to faint […]