My name is Amandah Blackwell, and I offer copywriting and digital marketing consulting for professional services, such as CPAs, attorneys and lawyers, veterinarians, and more. But I also work with small to mid-sized and large-sized companies in the B2B and B2C space within the following industries:
- Accounting
- Banking
- Fintech
- Health and wellness
- Legal
- Media
- Nonprofit
- Pets
- eCommece/Retail
- Real Estate
- Travel
This page is intended to answer any questions you may have about hiring me as your SEO content and digital marketing consultant for your business and give you an overview of who I am.
How Does an Accountant Become a Digital Marketer?
My formal education includes a Master of Science, Management degree and two accounting degrees, but I also have multiple certifications, from graphic design to SEO, and funnel optimization.
So how did I go from being an accounting to a digital marketer?
I solo traveled to Edinburgh, Scotland for the Edinburgh International Fringe Festival in August 2007 and wrote an article about it. And in September 2007, I moved to Chandler, Arizona.
Leveraging my writing and accounting skills, I applied for two roles with a local travel company: blogger and marketing analyst. The owners liked my writing and hired me as their blogger, and that’s how fell into the world of SEO and content and digital marketing.
Why Hire Me for Copywriting and/or Digital Marketing Consulting?
It’s a fact that businesses hire fractional CMOs, digital marketing directors, and managers along with freelance and contract content and copywriters.
Throughout my career, I’ve written a variety of content, from web pages to product copy, email copy, infographic copy, UX copy, eBooks, case studies, eCommerce product copy, social media content, presentations, and more.
I’ve also created SEO strategies, SOPs (standard operating procedures) and content calendars; audited and managed websites, helped to develop eCommerce sites, and more while improving the following:
- Keyword rankings
- Web page content (format and copy)
- UX copy
- Authority scores (improved a Fintech/SaaS company’s score from 58 to 67)
- Landing page conversions by 20%
- Email marketing rates exceeded 50% with a 12.3%-25% click-through rate
- Social media post reach increased by 114% and overall engagement increased by 208%.
My specialties include:
- SEO strategy, planning, and optimization
- Content marketing & writing
- SEO content writing
- UX copywriting
- Technical writing: standard operating procedures (SOP), press releases, grant writing, business proposals, product descriptions, e-learning content, company documents (SEO strategy), annual reports, and business plans
- Email marketing copywriting & campaigns
- Social media management & marketing
- Demand/Lead generation & conversion optimization
- Website management & optimization
- Accessibility
Take These Steps Now
Contact me today for a free 30-minute consultation about:
- Copywriting that attracts new clients or customers and enhances your customer experience to keep your currents customers coming back for more.
- Web content writing. For example, SEO web content writing and UX copywriting.
- Content and digital marketing. For example, blogs, email marketing, and social media marketing.
- Marketing communications. For example, paid ads, press releases, print media, and radio.
Isn’t it time for you to take your time back so that you can focus on growing your business?
I’ll contact you to arrange a time for us to speak about your project. In the meantime, read my FAQs.
Watch your email. If you haven’t heard from me within one week, please check your spam folder and email me at amandah@savvy-writer.com.
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