Email Marketing Best Practices Many small businesses use email marketing to connect with their customers and clients. However, you want to make sure you follow email marketing best practices. For example, you don’t want to add anyone to your email database who did not ask to be added. This is not an email marketing best […]
Tag Archives: Marketing
How to Promote Your Book (Even if You Hate Marketing)
“Promote your book.” You know you have to do it. But you procrastinate, hoping someone else will do the marketing for you. Your book, which you spent hours, days, months and years writing requires marketing. And you can’t use Harry Potter’s magic wand to promote your book, can you? You know what you must do: roll […]
What Do You Mean Your Small Business Doesn’t Have a Website?
I’ve been attending luncheons and network meetings, and I am amazed by the number of small business owners who don’t have a website. This shocked me. Why? Because a website can boost leads, sales, prospects and profits. Don’t you want to reach as many customers as possible? What about doubling or even tripling your profits? The […]
7 Lessons a Road Trip Can Teach You about Content Marketing
I took a road trip to Wisconsin on August 22, 2013. My last road trip was three years ago when I drove back from Chandler, Ariz. to Parma, Ohio. Rush hour traffic in Chicago (that’s another blog post) was unbelievable. It was bumper-to-bumper without an end in sight. I couldn’t believe it. Anyway… As I […]
Small Business Creates Web Traffic Frenzy with Online Marketing Strategies
Want to explode your small business’ web traffic? How would you like to double sales? If you answered “Yes” to these questions, then you’ll want to use proven marketing strategies. The fact is you can’t ignore content marketing. If you’re not taking advantage of blogging for your business, you’re missing out on capturing and converting prospects […]