The Fundamentals of SEO for the Average Joe

The Fundamentals of SEO for the Average Joe by Alyssa Ast is a great tool for beginning freelance writers who are new to the world of SEO and SEM. If you’re unfamiliar with SEO and SEM, you’ll find this book easy to follow and use. It’s also a great refresher course for those already familiar […]

Is Your Facebook Page Personal, Business, or Both?

There are more than 500 million active Facebook users. Of course, with the movie The Social Network that number will either increase or decrease the number of users. The one drawback to Facebook is that you must choose either a personal or business profile — they are not the same. A personal profile has more […]

Is Using a Pen Name Right for You?

Some writers use a pen name which means they write and publish their work under a name other than their own. For example, Nora Roberts publishes mystery books under the “pen name” of J.D. Robb. Although this works for her, it may not work for you. A pen name allows writers flexibility. Perhaps you have […]

Increase Sales and Web Traffic with Target=”_Blank”

I have a pet peeve about blogs/websites — sometimes the HTML code target=”_blank” which opens a link in another web browser is not used. If you’re not utilizing this code, you could be sabotaging your website and business. Implementing the code is easy and will help readers and potential clients remember your website! More importantly, […]

How Useful are Teleseminars?

I used to frequently sign up for teleseminars but I’ve become disillusioned with them for many reasons. First, most of them are usually sales/marketing platforms disguised as helpful information. I have no problem with this except that I find out about it when I call. My time is valuable to me, and I prefer not […]