7 Dust-Busting Ways to Clean and Refresh Your Blog

Having a blog on your company’s website or linked to your website is a cost effective online marketing tool. It’s important to provide content that will attract visitors, keep them interested, and convert them into customers. Place social media icons on your blog to make sharing easier. Have a conversation on Facebook and Twitter to […]

Warning: Twitter Followers Could be Unnatural

You may be shocked to know that some companies and entrepreneurs buy their Twitter followers. Can you believe it? Talk about being fake and unnatural! Why would anyone by followers? Well, it gives the ‘illusion’ of having a strong Twitter following. Did you know that followers could be spam accounts? What happens when clients or […]

5 Blog Post Tips to Increase Web Traffic

Your company may have incorporated a blog on its website or have a blog linked to your company’s website. Your company probably uses social media, hoping it will increase your web traffic, sales, and revenues. Unfortunately, if a blog post (or other web content) isn’t compelling or you don’t have enough posts, your blog will […]

Social Media and SEO: Do Your Employees Struggle with Change?

Social media and SEO are strategies to increase business and profitability. What happens if your employees don’t embrace these latest technologies? Employees may believe social media and SEO is a waste of time compared to the ‘old’ ways of increasing business, profits, and customer satisfaction. How do you get them to support social media and SEO […]

Content: Write for the Web in 7 Easy Steps

Writing content (seo) for the web is different than writing for print publications such as magazines and newspapers. Remember, readers use different types of devices such as laptops, iPads (and others), cell phones, etc. to read information online. Even the internet browser makes a difference. Information may appear differently when viewed in Google Chrome vs. […]