Lately, I’ve been catching up with the cheeky and sexy HBO series True Blood. Be still my beating heart! Anyway…I started to think about how True Blood can help improve your content writing.
The vampires on True Blood use their eyes to glamour (compel) a person when they need to get out of a sticky situation. It comes in handy for briberies and commandments. But it also comes in handy when you want your content writing to be read by your chosen target audience. It’s how you become an ‘authority’ in your niche market.
Wouldn’t it be great if your content made readers want to take some type of action?
It doesn’t matter if you’d like them to subscribe to your blog, share blog posts or purchase a product/service. The bottom line is that your readers must feel something that makes them ‘want to’ take action based on your content.
Let’s face it; most entrepreneurs and business owners want to drive traffic to their blogs, websites, squeeze pages, and email signup forms.
In order ‘to drive’ your clients, customers and readers, you first must entice them by using the right words within your content writing. Forget about trying ‘to force’ them to take action because you can’t force anyone to do anything. Just ask a parent! [Read more...]