doctor looking at their iPhone

Social Media and Reputation Management for Doctors

This guest post about social media and reputation management for doctors on Savvy-Writer.com is from Alaina Chiappone, Publicist — Otter PR. According to a recent National Institutes of Health (NIH) survey of 366 healthcare workers, 85% indicated that they currently use social media. On average, they reported spending one hour a day posting, scrolling, and […]

everyone is an influencer by Kelly Keenan book cover

Book Review—Everyone is an “Influencer”: Building a Brand by Engaging the People Who Matter Most

This book review on Savvy-Writer about Everyone is an “Influencer”: Building a Brand by Engaging the People Who Matter the Most by Kelly Keenan was made possible by IdeaPress Publishing and LaunchTeam and Amplify pr. Let’s take a closer look at what it means to build a brand and influencer marketing to grow your company’s awareness, […]

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How Media Lessons from COVID-19 Can Boost Your Business

Do you want to generate more leads and sales? If so, keep reading because there are media lessons to be realized from COVID-19. Of course, you do! Who doesn’t? When I first heard about the Coronavirus and COVID-19, I immediately thought of my father, who served in the U.S. Army. He taught my sister the […]

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Marketing Nonprofit Organizations: Get Professional Help

Marketing nonprofit organizations is a dream come true for some professionals. Whether they’re paid or volunteer their services, helping to raise the awareness of a nonprofit is rewarding on many levels. Not only do you get to promote an organization that is helping (fill in the blank), but you get to see it evolve. But […]