I let you in on a little secret. Rules and I sometimes don’t get along, especially when it comes to writing great content. As a kid, and even to this day, I was considered a rebel. I always asked and still do ask, “Why?” This, by the way, drove my teachers (I spent 9 years in […]
Category Archives: Content Writing
5 Ways to be Your Authentic Self on Social Media
“Be your authentic self on social media.” What exactly does this mean? From a psychology viewpoint, it means you remove your mask and show your audience who you are, no matter what. It also describes impression management where you determine how you’ll present yourself publicly. This above all: To thine own self be true, And […]
Write Emotional Headlines to Get More Clicks and Shares on Social Media
Does your company have a blog? Do headlines get clicked and shared? If you answered “No,” then you may not be writing emotional headlines. Emotions can either be positive or negative. In the post Are Negative Emotions More Important than Positive Emotions? by Aaron Ben-Zeév Ph.D., he states that “negative emotions are more noticeable and because people typically consider […]
Small Businesses: 10 Things You Need to Know about Social Media Today
Are you sick and tired of using social media without seeing results? Millions of small business owners like you flock to Twitter, Facebook, Instagram, Pinterest, Tumblr, etc. and wonder if they should spend thousands of dollars on social media campaigns. But unless you understand social media today, you’re never going to reach your target market. […]
A Fast And FUN Way To Write Better Headlines Now
Do you struggle with writing headlines for your blog or website? Hey! I’m a content writer and copy writer and I sometimes find it a challenge to write headlines that get clicked. Some mad scientists, I mean writers, use headline formulas to create headlines. A popular formula is Numbers + Adjective + Target Keyword + Rationale + Promise. However, when […]