This book review on Savvy-Writer about Work Better Together: How to Cultivate Strong Relationships to Maximize Well-Being and Boost Bottom Lines, by Jen Fisher, Chief Well-Being Officer, Deloitte, and Anh Phillips, Researcher, Deloitte, was made possible by McGraw Hill and Barbara Teszler of TeszlerPR.com. Let’s take a closer look at […]
Freelance writers and copywriters may be in demand now more than ever because of the coronavirus. Why? Because marketing departments and agencies struggle to keep up with content demands, from coronavirus communications to blog content, email marketing, campaigns, and more. As a member of my local chamber of commerce, my […]
Having a blog on your company’s website or linked to your website is a cost effective online marketing tool. It’s important to provide content that will attract visitors, keep them interested, and convert them into customers. Place social media icons on your blog to make sharing easier. Have a conversation […]
Don’t you hate it when you’ve scheduled a company meeting, only to cancel it due to horrible weather conditions? How many times are you going to reschedule because of a snow storm? Use Skype to solve this problem, and you won’t have to cancel next week’s meeting because of extreme weather. […]
How organized is your office or home office? What about your files? What about your computer files? I love organization! Clutter does not work for me — it never has. My home office must be neat, clean and tidy. I can get overwhelmed by too much office furniture, books and […]
As a writer, I pay attention to what people write and say. I do my best to be an astute listener and reader. Communications is my business. Lately, I’ve been reflecting on my previous work experience and the communications I’ve had with people over the years. I think about the […]
What is marketing? Marketing is about sharing value with new and existing customers. It’s not about being pushy or manipulating potential customers into purchasing your products and or services. Its’ not about treating people as if they’re cats; waving sparkly, razzle dazzle marketing campaigns in front of them won’t work. […]