Monday, March 27, 2017, was a day where I felt as if I were moving in slow motion, even though I woke up early and was making progress on my client and personal writing projects.
I took a break and happened to catch the March 27th episode of Dr. Oz.
One of his guests was Nicole Lapin, author of Boss Bitch.
The only problem was that Dr. Oz couldn’t say the book title on TV.
He said (paraphrasing), “Make sure you go out and get your copy of Boss Twitch but the second word rhymes with the “B-word which I can’t say on TV.”
Dr. Oz repeated this a few times.
My reaction was, “Huh?”
If you want to confuse readers, choose a book title that can’t be said on mainstream daytime TV talk shows.
You may think that it’s not a big deal because you may appear on cable talk shows where anything goes. However, Dr. Oz attracts a large audience, and his viewers trust him.
Before you name your book, make sure you choose a title that can’t be said on television.
Read on for tips on how to name your book. Don’t confuse your customers!
How to Name Your Book
“I need a title for my book!”
If this sounds like you, don’t panic. Why? Because choosing a book title can be a daunting process — it may take you a few months to find one you like.
Here are some book title idea tips to help you choose the best one for yours.
And remember what Tim Ferris did. He made several book covers with different titles, went to a Barnes and Noble, and placed the covers over books throughout the store. Tim observed people and noted which one they gravitated toward, and it helped him to choose his book title, The 4-Hour Workweek.
Read Book Titles
You’ve probably read thousands of books, but do you remember the titles? If not, it’s time to peruse your personal or local library and read the names of the books. Pay attention to famous book titles because they could help you to think of a catchy title for your book. Write or type out a list of published books and keep it near you for your inspiration.
Consider What is and What’s Not Trendy in Your Industry and Publishing
Industry and publishing trends can provide you with data which can help you to determine your book’s title. For example, if you’re an accountant you may know that the accounting industry has experienced disruption because of complacency, lack of automation, and more. If you’re writing a book for accountants on how to avoid these, you want to consider using the word “disruption” in your title.
Got an Email List? Survey Your Readers
If you have a good email list, why not survey your subscribers? Think of 3-4 book titles and have them choose which one they like best. If you have a mock-up of the book cover, that’s even better. Why? Because most people are visual and giving your subscribers an example of what the book cover will look like with the title on it may get you better results.
Hold a Brainstorming Session
To come up with great book title ideas, hold a brainstorming session. Don’t censor yourself! Write down anything that “pops” into you mind and forget about putting pressure on yourself to think of good book titles that haven’t been used. The point of your brainstorming session is to write down potential titles. You may even want to write down words because one or two of them may be used in your book title.
Are You Ready to Choose Your Book Title?
Naming your book may take time, and that’s okay. After all, you want to choose a title that will resonate with your audience. Of course, your material has to be spot on as well.
If you’re working with a ghostwriter, he or she can help you to name your book. You may even consider doing a focus group, either in person or online.
Not only can you update your customers and readers about your project, but you can get them involved with the book naming process.
Heck! You may even consider holding a “Name My Book” contest. The lucky winner could get a free copy of your book and anything else you’d like to share.
Sound good? You bet it does!
Don’t get discouraged because you’re moments away from thinking of good book titles. The next step will be to promote your book!LIKED THIS POST? GET UPDATES. IT’S FREE.